Jakarta (Antara) – The Food and Drug Supervision Agency (BPOM) supports the development of wellness tourism by providing Indonesian traditional herbal medicine (Jamu) and thematic beauty products in tourist destinations.The agency is preparing to supply traditional herbal medicine and cosmetics in Yogyakarta which will be expanded to various other regions, BPOM President, Penny K. Lukito, indicated during the International Health Tourism Online Conference and Festival on Friday.
The activity is being conducted in three regions – Solo (Central Java), Yogyakarta and Bali – to support the efforts of the Ministry of Tourism and Creative Economy to develop wellness tourism.
The agency provides assistance and facilities for the development of globally competitive jammu, herbal medicine and cosmetic products through pentahelix cooperation with business and the public.
Lokito noted that relevant ministries and institutions have made various efforts to encourage the use of phytopharmaca in official health services.
She emphasized that these efforts are also being made, so that more traditional medicine products are used as high-quality and competitive health products.
In response to this demand and opportunity, the agency is actively assisting in enhancing the capacity of Small, Medium and Micro Enterprises (MSMEs) to raise the quality of products to be of international standards.
Efforts include providing convenience to licensing by simplifying requirements and speeding up registration procedures.
“We also provide assistance to Jammu entrepreneurs in terms of hygiene and sanitation, as well as producing a quality drink and boosting the people’s economy,” she noted.
According to Elukita, the agency also has several foster parent programs from the major industry to improve the quality of traditional medicine and small traders in traditional herbal medicine.
She noted that “BPOM drives the creative economy and (facilitates) the public through support across sectors, whether it comes from central and regional governments, as well as from the private sector.”
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