Eyebrow trend predictions for 2023 are here and they’re a little unexpected

Really, this generation can be divided strictly into two halves: the era before everyone had a complete eyebrow routine, and our modern age, enlightened age. Sure, eyebrows and their many variations enjoyed some special attention for decades (and even centuries) before, but there has never been such a total devotion—complete with many suitable products and treatments—as the kind we witness today. With a heavy focus on brows, it’s only natural that several extreme styles will be in vogue at once—and the forecast for 2023 looks like brow trends point to the most brow-obsessed year yet.

If you’ve stayed a little connected to the celebrity and fashion realms, you know that intense brows abound—shiny brows on the runway, bleached brows on celebrities like Kendall Jenner, and more. number eyebrows On celebs like Doja Cat, and plenty of thin, faux brows everywhere. But what about next one general? Below, TZR turns to two world-class estheticians for their opinions on exactly what to expect. No matter if you’re legitimately in the market for a completely new look or just a bystander, there’s an upcoming brow trend ready for 2023 that’s bound to pique your interest and tickle your imagination.

Eyebrow shape trends

The past few decades have been largely devoted to arched brows—the lifting effect that’s simultaneously flattering on the face and more than a little sly. But in 2023, an exciting new contender has entered the ring: the straight brow. Already a staple of East Asian beauty — K-Pop stars like BLACKPINK’s Jisoo are largely credited with bringing the stunning look to the US side — the look is now catching on with American celebrities like Ariana Grande and Zoë Kravitz. “We’ve seen more and more faces coming in for eyebrow shaping and even microblading that creates a straight eyebrow without an arch,” says Melissa Pruett, founder and CEO of MELT by Melissa. “I definitely think this trend coincides with the increase in surgical and non-surgical brow lifts and eye-opening PDO threads,” she says, explaining that the eyebrow tails then point to the hairline.

And what about those skinny, Y2K-era eyebrows that threaten to make a comeback every few months? Pruett and Anastasia Soare, founder and CEO of Anastasia Beverly Hills, say they keep dreaming. “I totally remember when it was Pamela Anderson The It-girl, and I had a lot of clients in the early ’90s who would come in with a picture of her and say, “I want eyebrows like that,” Soare muses. Since her brow theory is based on the universally accepted Golden Ratio (more on that in a sec), Soare had to convince her clients that an ultra-modern look would fall flat quickly.“We need to shape your eyebrows to coordinate with your bone structure and natural shape.”In addition, Soare adds, removing too much hair too often can lead to brittle eyebrows. Sporadic and sporadic as you age.

Both pros explain that while makeup artists and social media celebrities often go wild with extreme brow trends, they’re the exception, not the rule. Most people want the best, most beautiful version of their natural brows, full and flirty for a youthful look and proportioned to suit their individual bone structures – that’s where the golden ratio comes in. size And more about appearance,” Pruett explains. “In true brow art, we use the golden ratio and determine each client’s desired brow proportions – the head, arch, and tail have specific points. From there, we can create a clean, shiny brow with a more defined arch or opt for thinner, grown-out brows, etc. ”

Soare has a great everyday trick for approximating your own golden ratio at home. It says to hold your brow pencil up high and use it as a protractor to map out the tip (which should start right at the corner of your nostril), the arch (it looks best curving up the center of your iris), and the tail, which should extend beyond the end of your eye.

Eyebrow color trends

The bleached brow look made its way from the runway to the red carpet, but has it ever managed to really make a mark among the general population? not exactly. Experts agree that an avant-garde, alien-like look is undeniably cool, but it’s not something most people want day in and day out. For a more wearable take on the lighter brow look, Soare suggests using pencils and gels of different colors to create something of an optical illusion. A lighter color concentrated on the inner part of your eyebrows and a darker shade on the highest points and ends will create a soft gradient effect that opens the eyes and draws attention. “I use a caramel-tinted brow gel that looks glossy, but when you apply it and it dries, it applies like a flat color to give a subtle pop of color,” she says. “If your eyebrows are darker than your hair, they will be a point of attraction. If your eyebrows are lighter than your hair or the same color, your eyes will stand out.”

Popular eyebrow treatments

For those with both thick and thin brow hairs, there’s no doubt that brow twists — also known as brow laminations — are now ruling. Not only does the perm-like service lift, separate, and make coarse brow hairs more manageable, but it gives the appearance of a fuller, younger-looking brow altogether. Pruett maintains that the service is the most popular among her clients. “We love the ‘not quite perfect’ look where the brows are well-groomed and feminine without being overly shaped or polished,” she says. “Happiness is when customers fall in love with their real forehead.”

Microblading also remains a highly demanded service. Filling in the eyebrows with an ultra-fine needle and tattooing like ink (not permanent), it’s the most effective long-term solution to getting thicker brows. “If kids are getting microblading, they’re more and more likely to achieve that softer, more mature yet feminine look,” Pruett explains. “Clients are less likely to want a solid makeup or fuller brow powder and want to look like they’re rocking their best natural hair-like brows.”

Below, shop all the essentials for the best at-home brows. These brow trends may be set to rule 2023, but you can get the chic look now.

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